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Exploring Programmatic DOOH, the companies, the technology, and how to make it all work together as a marketer.
Oct. 8, 2024
Why DOOH Matters - Tim Rowe on the Marketecture Podcast with Ari Papa…
Have feedback or a question? Text us! Summary In this episode of the Marketecture podcast, host Ari Paparo is joined by Eric Franchi and Tim Rowe, founder of the OOH Insider podcast, to dive into the world of Out-of-Home (OOH...
Oct. 1, 2024
Chris Kane, Jounce Media, teaches us about how to win in OpenRTB as a…
Have feedback or a question? Text us! Summary In this episode of OOH Insider, Tim and Chris Kane from Jounce Media discuss the complexities of Supply Path Optimization (SPO) in the context of DOOH advertising. They explore ch...
Sept. 24, 2024
Robert O'Rourke and Stephen Brooks teach us about connecting CTV buye…
Have feedback or a question? Text us! Summary In this episode, Tim discusses the critical distinction between Connected TV (CTV) and Digital Out of Home (DOOH) advertising with guests Stephen Brooks and Rob O'Rourke from AdXa...