Ian Dallimore is back!
With the recent Apple #iOS14 updates, Google Chrome updates, and the rising concern around data consent (the next social revolution) - how will Out of Home advertising be impacted?
Will Outdoor advertising and billboards thrive or dive?
Join Ian Dallimore, Vice President of Digital Growth & GM of #Programmatic at Lamar Advertising Company, and myself as we break down:
✅ How to position OOH amidst the changing climate
✅ The importance of static #billboards in the overall mix
✅ What conversations are being had at the national and local levels
Connect with Ian on LinkedIn at...
https://www.linkedin.com/in/ian-dallimore-a9910122/
Learn more about Lamar Advertising Company at...
www.lamar.com
Check out all 4.5 years of OOH Insider content at https://www.theoohinsider.com/