This week Jason unpacks an ad about packing and unpacking your stuff.
On a recent drive, helping a friend with a move, Jason saw an opportunity to disect the back of a U-HAUL truck.
He breaksdown elements like...
- Bringing your perfect customer to the "promise land"
(how you can help them get there)
- Demonstrate how you do what you do, show don't tell
- How to position against your competition, without naming them
- Telling the truth and setting realistic expectations
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Jason Hanson is Sales Director at Wrapify, an Inc. 500 company.
You can learn more about Wrapify's performance ad platform at...
Wrapify.com
Get in touch with Jason via LinkedIn at...
https://www.linkedin.com/in/hansonjason/
#advertising #oohadvertising #wrapify