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OOH Insider - Episode 013 - Can you generate leads from billboards for $1 a day?

The value of a business' database may very well be the entire value of a company.

"That's ludicrous!" you may say.

"Is it?" may say I.

If every piece of your business was suddenly gone and you needed to restart, what would you need first?

A computer?

A truck?

How would you pay for it?

Your money was a piece of your business so consider that gone too.

Well, I know where I'd start.

I'd start right where I left off, with people who have already spent money with me and with people like them who have said they are interested and are in my database.

The point is, you could lose EVERYTHING ELSE but your database would put you back in business that afternoon.

Your favorite pen cup can't do that, just saying.

So, imagine how valuable it would be to generate leads on demand for just $1 a day...

Imagining?

Now press play and find out how I did it for one of the most RESTRICTED INDUSTRIES!

Connect with me on LinkedIn at: https://www.linkedin.com/in/troweactual/

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