Join Mike Pollack, the CRO of GroceryTV, and myself in today's episode where we're breaking down:
1. What it means to scale as a modern media company
2. How to unlock distribution with focus
3. And dive deep on why Retail Media Networks (RMNs) are so hot
Highlights and Key Concepts:
The Power of Having Systems and a Defined Product:
Leveraging Distribution for Scaling:
The Current Wave of Innovation in Retail Media:
Challenges and Opportunities in Adoption:
Key Moments
00:08:14 Focus and sacrifice drive success.
00:17:03 Retail media is rapidly growing.
00:19:20 Retail media networks are evolving.
00:27:02 In-store media is evolving.
00:29:33 Retail media can drive performance.
Learn more about Mike here https://www.theoohinsider.com/guests/mike-pollack/ and get in touch at: mike@grocerytv.com
Or visit https://grocerytv.com/