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THIS one secret is what makes #oohadvertising the superpower of iconic #brands 🤫

THIS one secret is what makes #oohadvertising the superpower of iconic #brands 🤫

Because when you own attention it makes you look like the wolf 🐺of #wallstreet, all like...

"I'm not f#ck*n leavin!"

Ownership.

Outright ownership is the secret to building a dominant brand.

Check out the entire conversation on OOH Insider here:

https://www.theoohinsider.com/unlocking-the-value-of-transit-advertising-a-discussion-with-intersection-media-ceo-chris-grosso/