I worked for a (failed) DOOH startup.
The CEO proudly proclaimed one day...
"We're going to replace the need for AE's!"
The other "startup" peeple cheered.
That's when I knew the CEO had zero understanding of the problem.
I was right.
Why Human Creativity Wins and How To Create Capacity via Ad Ops:
https://www.theoohinsider.com/fattail-automating-dooh/